Office ambiance is yet another issue. Working out of the den of your home, for example, can be cheap but does your work space match the fees you charge? Value is added to your service by your surroundings. One successful Reflexologist rented an office in a professional building (among other tenants are some 900 dentists) in the downtown, central area of Chicago for years. Value is added to his service with a session room that includes a top-of-the-line Lazy Boy recliner, a stereo, scented candles, and attractive windows that showcase bird feeders and birds drawn to them. The clients enjoy watching the birds and feel that it adds to a relaxing session. Good location, easy parking, good signs, and the availability of an elevator if the office has stairs all contribute to the ease which the prospective client can access your services.
What hours do your work and are you willing to make house calls? Try working at meeting your clients’ schedules, what about Saturday appointments? Do you consider working evenings to accommodate your clients? Also, what about house calls? Some people prefer not leaving their houses and prefer to receive a home visit.
Do you have good relationships with other professionals? A holistic doctor, and other wholistic practitioners such as acupuncturists and massage therapists have proven to be good sources of client referral. Keep them in mind when the client indicates a desire for services outside of your range. Know when to refer out to other professionals. Not only is this in the best interests of the client, but it is also a good professional practice. Straying into areas outside of your professional practice also lessens your credibility as a Reflexologist.
