If you know someone who is in pain or can’t sleep than watch this 1 minute video on a simple and easy technique to help people relax and feel better.

http://www.cedarsandroses.com/health/videos/brazilian-toe-massage-have-you-tried-it-yet/

What I find so interesting about the spinal reflex is its complexity makes our job as Reflexologists simple.  In addition to all things associated with back pain such as musculoskeletal issues as well as that troublesome sciatic nerve to poor posture and exercise issues, the spinal nerves do so much more.

Whenever my clients complain about aches, pains especially digestive issues such as a stomach ache, gas and bloating or even acid reflux, I pay special attention to the thoracic nerves associated with these parts of the digestive system.  I also expand on the client’s lifestyle and work issues relative to posture, exercise, history of vertebral conditions, back trauma, hydration (the gel surrounding vertebrae is more than 95% water), dehydration is a main cause of deteriorating spinal fluid leading to back issues which in turn can cause other problems such as stomach ache or digestive concerns.

This is what I love about Reflexology.

Sell people what they want.  And,what’s that?  Most people want to feel better.  Match your service with what people want. 

For example, let’s say you have had success with relieving back pain with some clients, then prepare an advertising campaign towards people who have back pain.  Start with an attention grabber in a brochure - “Are you suffering from back pain?” 

Then, state “I specialize in relieving back pain!”

Include a few testimonials from your clients.

Then advertise “Judy’s Reflexology services”

“Specializing in Relief of back pain.”

Always, always, did I say always – target your market.  Be a specialist.  You’ll make a difference in people’s lives and they will be your best ambassadors telling others how you helped.

This is a win-win situation.  You help people, they tell others, you help your family by bringing home a good income.

Remember, for the most part people don’t care about Reflexology, they simply want to feel better.  You impact their lives by helping them feel better and they will remember how they felt not what it’s called.

This is a fundamental step to success so overlooked by Reflexologists.